The unique sound and style of Grime emerged in the early 2000s, as a mutation development of several UK electronic styles, including garage and jungle genres. During this time, garage rap was expanding from London to the rest of the UK,  triggering the reputation of MCs to elevate in status.

Lil Yachty (born Miles Parks McCollum) is an American hip-hop artist from Atlanta, Georgia. He is known for his creative implementation of sound samples from uncommon sources such as Super Mario Bros., Charlie Brown, and Rugrats all coming together to form his own self-titled genre ‘bubblegum trap’.

There are many different genres of music and grime is one that has been making a strong presence over the past few years. One of the most popular collectives in the genre today is Boy Better Know (BBK). 

Newcomer Kent Jones burst onto the American hip hop scene with his debut single 'Don't Mind', which we've all heard and can agree is definitely the next upcoming big hit across all the stations.

Chipmunk stopped by JD Sports flagship store to discuss his recent projects, with particular attention directed towards his newest single Can't Run Out Of Bars.

Bruno Mars is one of the definitive names of the current music generation. If you’re curious for a tad of background on the singer, then read on!